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How Fast Is Your Website, Really?

Free Website Speed & SEO Audit — Powered by Google PageSpeed Insights

Your website speed directly affects your Google rankings, your conversion rate, and whether visitors stay or bounce. Google uses Core Web Vitals — Largest Contentful Paint (LCP), Cumulative Layout Shift (CLS), and Interaction to Next Paint (INP) — as ranking signals. A slow site doesn't just frustrate visitors. It costs you organic traffic and revenue.

Enter your URL below and get a full technical breakdown — performance score, accessibility, SEO health, and specific opportunities to improve. Results in seconds. No signup required.

Performance Analysis

Get detailed metrics on load times, interactivity, and visual stability.

SEO Insights

Check if your site follows SEO best practices for better rankings.

Best Practices

Ensure your website follows modern web development standards.

What This Audit Measures

Performance (Core Web Vitals)

How fast your site loads and responds. Google's three key metrics: Largest Contentful Paint (LCP) measures when the main content appears — under 2.5 seconds is good. Cumulative Layout Shift (CLS) measures visual stability — under 0.1 means things don't jump around while loading. Interaction to Next Paint (INP) measures responsiveness — under 200ms means buttons and links react instantly. These aren't vanity metrics. They're ranking signals Google uses to decide where your site appears in search results.

Accessibility

Whether your site works for all users — including those using screen readers, keyboard navigation, or assistive technology. Checks colour contrast, alt text on images, ARIA labels, and heading structure. Beyond compliance, accessible sites rank better because Google rewards good user experience.

Best Practices

Technical hygiene: HTTPS security, modern image formats, no console errors, safe browsing signals. These are the basics that should be in place on any professional website. Failures here signal neglect to both Google and visitors.

SEO

On-page SEO fundamentals: meta tags present, pages are crawlable, mobile-friendly, structured data in place. This doesn't replace a full SEO strategy, but it catches the technical foundations that need to be right before any content strategy can work.

Why Website Speed Matters for Your Business

A 1-second delay in page load time reduces conversions by 7%. For a business generating $10,000 per month from its website, that's $8,400 per year lost to slow loading. And that's before the SEO impact — Google has confirmed that page speed is a ranking factor, and Core Web Vitals are part of the page experience signal that determines where your site appears in search results.

If your performance score is below 50, your site is actively losing you customers and ranking positions. Below 90, there's room to improve. Above 90, you're in the top tier — but there may still be accessibility or SEO issues to address. The "Opportunities" section in your results lists exactly what to fix and in what order.

Reading Your Results

Score RangeColourWhat It Means
90–100GreenTop tier. Your site performs well. Focus on maintaining this.
50–89OrangeNeeds improvement. Visitors notice, and Google factors it in.
0–49RedPoor. This is actively hurting your rankings and conversions. Fix urgently.

Your results also include an "Opportunities" section — specific improvements listed in priority order. Start at the top and work down.

Need Help Fixing What This Found?

If your speed test revealed performance issues, broken SEO signals, or accessibility gaps — we can fix them. Krrisp Digital builds fast, conversion-optimised websites and provides ongoing technical SEO that keeps your site performing at its best. Book a free strategy call and we'll walk through your results together.

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Frequently Asked Questions

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This tool provides general information for educational purposes only. Results are indicative and should not be relied upon as professional advice. For a comprehensive analysis tailored to your business, please contact us for a consultation.